What makes a millennial click? with Dan Negroni of Launchbox

There is no shortage of food and beverage companies seeking to crack the millennial code with their product positioning and marketing.  But how much do we actually know about this demographic? Sure, there are plenty of stereotypes that we picture when we hear the term “millennial”, but how much of that is true? It turns out we may not know as much as we thought we did. This week on Just a Taste, we sat down with world-renowned speaker and founder of Launchbox, Dan Negroni, to gain a better understanding of what makes a millennial click, and also how to empower and inspire them within your companies as next-generation leaders.

Beyond the Shelf dives into the food and beverage industry with guests from all corners of the business including founders/CEO’s, marketers, chefs, dietitians, researchers, and other influencers. Topics range from trends in retail and production to expert tips on marketing to inspiring stories from growing companies, popular chefs, and much more! From ChefsBest – taste and quality experts in the food and beverage industry.

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